Anyone can go to a salon and get a good haircut. How about a bad haircut? It's the ultimate conversation starter. People are going to ask you for weeks "Where did you get that bad haircut?" Will we come to your house and give you a bad haircut? Hells no! We are running a business here! How are we going to make any money driving to Tarzana to do one-off hair cuts? This is an event. A thing. Get the bad haircut pop-up for your birthday party or your kid's bar mitzvah. Get it for the office non-denominational holiday festivities. Let the booze flow and then show up to work on Monday and see the bad haircuts.